4 Types of Customer

Transactional Customers
Donít need information or relationship Ė want the best price.
Relationship Customers
Want you to know who they are and what they need.
Information Customers
Donít need a relationship but expect some education.
Partnership Customers
Have a high relationship and high information need. They want you to be proactive , to know them well and to educate them.

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Last modified: January 03, 2008